Travel Derbyshire has awarded several local visitor attractions a year of Good Journey Membership. This is being funded by our Bus Service Improvement Plan, a government-grant initiative that is supported by us and Visit Peak District & Derbyshire. The memberships are funded for 12 months until 31 August 2025.
The aim of the Travel Derbyshire initiative is to encourage residents and tourists to switch from car journeys to bus rides when they travel. This should help reduce pollution and congestion in the region.
As part of achieving this, visitor attractions across Derbyshire are working with Good Journey, local partners, and bus operators to ensure that visitors can reach them without a car, and that they receive a warm welcome on the presentation of a valid bus ticket. These include:
- Gulliver’s Kingdom – up to 35% off entry
- The Children’s Country House at Sudbury – free hot drink from the restaurant
- White Peak Distillery – free hot drink
- Matlock Farm Park – 10% off entry
- Cromford Mills – 10% off in the café
- Crich Tramway Village – 10% discount on standard entry tickets
- Great British Car Journey – £2 off entry
- Heights of Abraham – 20% off entry
- Chatsworth House – complimentary Chatsworth guidebook
- Haddon Hall – 20% off entry
- Kedleston Hall – a free hot drink in the café
Our Cabinet Member for Highways Assets and Transport, Councillor Charlotte Cupit, said:
“Our Bus Service Improvement Plan is working to improve bus services across the county to make them better for everybody.
“We’re trying to work together with local and community bus operators, bus passenger user groups, local councils and others to ensure the plan is a success.
“By supporting Good Journey memberships for local visitor attractions, we’re hoping to reduce traffic and pollution whilst also creating better bus services.”
Jo Dilley, Managing Director, Visit Peak District & Derbyshire, said:
“We’re delighted to be working with visitor attractions and partners in the area to help encourage as many visitors as possible to choose the bus when making a day trip.
“With fares capped at £2 for a single ticket until the end of the year, there’s never been a better time to hop on a bus for a day out in the region.”
Good Journey Director Nat Taplin said:
“There are so many brilliant days out to be had in Derbyshire and the Peak District without travelling by car.
“When you travel by bus you can sit back and enjoy the views and this part of the country never disappoints! Local Good Journey Members Chatsworth, Heights of Abraham and Kedleston Hall have already been doing fantastic work to reduce the number of visitors who travel to them by car, and we’re delighted that even more attractions in the area can join their efforts, thanks to these funded memberships.”